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777 online casino: a review

 



Gambling is one of the most popular pastimes in the world and has been enjoyed by millions of people since almost the beginning of time. In fact, archaeologists have found gambling artefacts in the Middle East dating back to the cradle of civilization.

Recent research has suggested that almost half of the people in the UK gamble each year, whether that be through the National Lottery, online casinos, land-based casinos or on sports betting. And around one-third of all gambling revenue comes from online gambling, according to the Gambling Commission.

Punters in the UK and many countries across the world have an abundance of gambling opportunities at their fingertips now – but that provides a new challenge: which casino do you choose to play at – the one you’ve seen on the telly, the one your mate plays, or the best one you can find after researching them yourself?

That’s where we come in to help you, we’ve put in the hours reviewing the best (and worst) online casinos just for you – and hopefully some other readers.

Today it’s the turn of 777 Casino – one of the leading online casinos, and also one of the most unique. Let’s find out why.

The 777 brand belongs to 888 Holdings, one of the largest online casino providers in the world. 888 is famous for its huge selection of online casinos and gaming websites and it’s served more than 25 million people since its launch in 1997.

The company has been listed on the London Stock Exchange since 2005 – so unlike many online operators, you know they’re more than trustworthy.


Look and feel




777 is a separate entity produced by 888 to attract a different type of customer, predominantly the traditional gambler. The website markets itself as a retro style-class, glamour, surprise and excitement casino.

The 777 brand is designed to appeal to punters who have a romantic view of gambling who immediately think of the Nevada desert when they hear the words, ‘place your bets’. The style also suits punters who want a bit of a laid back provider rather than the ‘speed gambling’ you can encounter on other sites.

Nostalgia is at the heart of the 777 design, which blends the modern look and feel with the Las Vegas of yesteryear. And it has that dream combination of featuring games of the highest quality and huge progressive jackpots that give players the chance to win big jackpots.

Log onto 777.com and you’ll be taken on a journey back to the 1950s – the heyday of Vegas – when Wurlitzer jukeboxes, chequered flooring and pinup girls were at the forefront of the casino.

While the hairstyles and fashion choices may have changed dramatically, the appeal of the games sure hasn’t – so gamers have the unique choice of playing their favourite games in an unfamiliar yet impressive setting.


Variety of games




At time of writing, there are over 270 different games to play for punters, which is pretty impressive for a relative newcomer to the market.

The game variety that dominates is slots, which is unsurprising given their widespread appeal both online and in land-based casino joints. All in all, slot games account for around 170 of the games on offer at 777. There’s a huge amount of choice catering for all budgets, tastes and interests. Treasure Fair, which is set at an old-time carnival, and horror spin-off Nightmare on Elm Street are particular highlights that are sure to blow your mind.

The remaining 100 games are dedicated to more traditional games. There’s a huge variety of roulette games and blackjack, plus Texas Hold ‘Em poker, baccarat and more.

And that’s just for starters. Become a member of the 777 VIP Casino Club and you’ll get an access-all-area pass that provides some amazing benefits and rewards for high rollers.


Slick navigation and impressive technology


Although 777 focuses on the more retro style of gambling, they are still committed to keeping up with the times. There’s a decent mobile app available for download on both iOS and Android.

The site is well designed and very navigable. It couldn’t be more simple to find your favourite game, with handy icons on the homepage.

Creating an account with 777 is also super straightforward. All you need is a bank card linked to a UK address, and an email address. Once you’ve registered you’ll be able to access your account statements, password recovery and get updates whenever they’re released. Plus, there are lots of offers, including free giveaways.

Depositing and withdrawing funds is simple. After winning your first bet you’ll find your winning instantly available – all you need to claim them is a 3-digit security code on the back of your bank card.


Live Casino




One of the best things here is the Live Casino option, which lets you play with real-life dealers – via high-quality video and audio. It gives you the full casino experience from your living room, and brings that human element – previously missing from the online gambling offering – to the fore.

This is online gambling at its most immersive. If you’re playing Live Roulette, for example, you’ll be able to see the spin of the wheel and the ball bouncing over the numbers as you anxiously see if it’ll land in your chosen slot – and win you a hefty jackpot.

You can even play Live Casino on your mobile, giving you the option of gaming on the go, and enjoying an engaging real-life casino experience wherever you are.


In a nutshell


In such a crowded marketplace, 777 is refreshing as it provides one of the most unique gaming experiences out there. Its website stands out from the crowd, the technology is top notch and it has a great selection of games available. Put simply, it’s immersive like no other online casino is. Visit 777 online casino now – you won’t regret it.


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